Rich Automotive Inc. was founded on one simple principle: Car buying made Simple, Easy and Enjoyable. Rich Automotive Inc. was founded on one simple principle: Car buying made Simple, Easy and Enjoyable. For over 15 years, Randy Rich worked for high-pressure car dealerships. He knew there had to be a better way! A place where people could shop for what they want without the hassle. In 1985, Rich Automotive Inc. opened to serve the Triad and surrounding areas offering an alternative to the day to day tactics of most dealerships. In December of 2002, Rich Automotive Inc. was transformed into Richautomotive.com, integrating 21st century internet technology with our proven business philosophy. This has allowed us to serve customers throughout the US. Today Richautomotive.com offers convenient, hassle-free car shopping over the internet. Simply browse our vehicle inventory and select an automobile of interest. Our desire is to develop a long-term relationship with our customers. By offering the highest quality pre-owned vehicles possible we build repeat business. We work hard to be the first and only place you think of when you need a vehicle. Our goal is to insure that each customer leaves knowing that they were treated fairly with the purchase best suited for their needs. A satisfied customer almost always returns and is truly the best advertising our business can have. We realize that purchasing a vehicle can be a difficult task. That is why we take steps to make car buying Simple, Easy and Enjoyable.
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